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Serums & Skin Care

Serums for many women are not one of those essential beauty products that undoubtedly would be found sitting next to the face wash or curling iron. Even though there are many individuals out there that have never seen a serum, and much less used one, doesn’t mean that it should not be included in every girls’ must have beauty supplies.


It’s the Super Hero of Skin Care!

Many serums are a power packed, super charged, magical liquid formula that is bursting with vitamins, minerals and antioxidants. Due to its liquid form, it is able to penetrate deep into the skin where other products cannot. It usually comes in smaller bottles with eye droppers so that very small amounts can be used at a time. This allows for precision spot treatment of problem areas.

How to Use a Serum

One benefit of serums is the versatile approach to the application process. Besides applying it directly to targeted areas, serums can be added to daily masques or moisturizers incrementally to create higher or lower concentrations. When applied alone, it is recommended to use it after the toner and before the moisturizer. Serums can be applied by gently massaging it in with the fingers or smoothing it on with a cotton pad. However, remember that it is usually very concentrated stuff so if the skin becomes irritated, it is best to use less often or reduce the amount.

All Different Shapes and Sizes

There are literally hundreds of different serums out there that do different things. First, it is important to know what you are looking for. Do you want to firm, brighten, clear, or calm your skin? Some emphasize treatment of rosacea and acne while others will help with fine lines and wrinkles. Below I have listed a few serums that might help you in your search. Good Luck!